![]() Body: This is your text or copy, excluding the headlines and any stylized text elements. The nameplate identifies the publication from the rest, making it easily recognizable to the readers.Ģ. This is usually made up of the newspaper’s name, logo, or relevant graphics and sometimes a subtitle, including your brand statement or motto. ![]() Nameplate: The simple banner appearing on the front page of a newsletter is what identifies the publication and is called a nameplate. Even though you’re not planning on competing with publications as large as “The Journal,” you should always have the following elements for your newspaper design:ġ. The paper’s strong reputation would continue for more than a century. In the early days of business journalism, a reportage of fearless, independent, accurate financial information, and analysis was such a novelty that it didn’t take long for The Wall Street Journal to be one of the country’s leading newspapers.
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